Consumer Test Marketing

In marketing and business intelligence, A/B testing is a term for a randomized experiment with two variants, A and B, which are the control and variation in the ...
How to determine which aspects of your web design work is most effective to help the client's website achieve its aims, by a process known as split testing.
Absolutely right, Derek. Single-testing will get you to a local maximum (“local peak”), you’ll need multi-variate if you’re aiming for the global maximum ...
Multivariate testing is hypothesis testing in the context of multivariate statistics. See: Multivariate statistics; Hypothesis testing; Multivariate testing in marketing
VWO is the easiest A/B, Split and Multivariate testing tool. Try a free 30-day trial to start optimizing your website for increased conversion rate and sales.
Amazon Sellers have seen 4x increases in profit by split testing Headlines, Keywords, Pricing, and more. Crush your FBA competition with Splitly today!
Intuitive setup. Now split tests are integrated into the email settings stage and ready to set up with a few simple clicks. It’s practically automatic and you get ...